Actually, my headline is a little misleading, since this type of text link advertising is not contextual, and therefor can actually probably be run right alongside Adsense.

The operators of this site think that is ok, at least. To be on the safe side, you might want to check with Adsense, but to the best of my knowledge, you are ok running other types of ads on your site, as long as they are not served contextually, and can't be easily confused with Google's ads. And of course, if you run these instead of AdSense or YPN (which, by the way, is about to come out of beta), then it is entirely up to you.

I first learned about this alternative form of web site monetization as an Adsense alternative. You know how sometimes there just aren't enough ads to fill up all that space on your site? Some people sign up for this program, and then use it in place of the public service announcements that Google sometimes feeds you.

A lot of people overlook the "alternate URL" function in their Adsense account, not realizing that it is up to you, the advertiser, as to what will happen when there are no ads available that are suitable for your web site. There is no reason you can't run your own text link advertising there, too.

The best part of this may well be the free "feedvertising" plug-in you can get for your WordPress blog's RSS feed. It allows you to run text ads in your RSS feed, thereby monetizing those visitors who simply read your feed, instead of coming to your blog.

You can put anything that you want to into your "feedvertising". Want to run ads for your own products? No problem. Or maybe you'd rather run an affiliate ad, or even a CPA offer (check the TOS on those – some prohibit this)

You can run one or several of these text ads in your feed, and they are fully configurable. You can also list your feed in their marketplace, and sell the ad space in your "feedvertising".

By the way, if you have a large, high traffic web site, you can also sell the ad space on it and/or your RSS feed directly through this service.

Check it out!

Technorati Tags: web site monetization, text link advertising, feedvertising